Founded in 2015 by Laith Mahafza and headquartered in Dubai, House of Belgravia is a leading luxury services provider dedicated to delivering bespoke solutions that enhance and enrich the lives of discerning clients.
Elevating luxury into an experience.
Our vision is to build more than a company: to create a legacy of excellence that redefines what luxury means.
To craft bespoke services and solutions that reflect authenticity, trust, and innovation, always placing our clients at the heart of everything we do.
We combine strategic insight with creative vision, developing business strategies and annual marketing plans that inspire growth. Through thoughtful implementation and refined rebranding, we transform ideas into cohesive, elevated brand worlds.
We approach finance with the same precision and creativity we bring to brand building. From management and accounting to investment advisory and wealth structuring, we help shape a foundation of financial confidence and long-term prosperity.
We manage every stage of establishment, from company formation and regulatory structuring to HR recruitment, operational fit out, and IT infrastructure, ensuring a seamless foundation for long-term success.
Strategic digital marketing across social platforms, search engines, and paid advertising to increase brand visibility, attract qualified clients, and drive measurable growth. By blending strategy with creativity, we develop campaigns that drive engagement, strengthen reputation, and keep your brand at the forefront of conversation.
We specialize in creative direction, conceptual development, and production across branding, packaging, content, and merchandise. Guided by strategy and emotion, we shape cohesive brand worlds that express authenticity, beauty, and intention in every form.
We design experiences that celebrate individuality and taste — from curated lifestyle management to bespoke gifting and VIP moments. Our collaborations across fashion, beauty, wellness, and hospitality transform every partnership into a story worth remembering.
We position your brand to be recognised and recommended by AI platforms such as ChatGPT, Gemini, and other emerging AI-driven search engines. Through AI-optimised content strategies and innovative image generation, we enhance your brand's visibility across the next generation of digital discovery.
Haziza Beauty is positioned as Dubai’s most refined, experience-driven beauty destination, built for discerning women who value privacy, personalization, and consistency.
Haziza Beauty is a private beauty sanctuary designed for women who expect excellence as a standard.
Haziza Interior Design is a multidisciplinary design and project management firm specializing in luxury residential, commercial, F&B, hospitality, and office spaces. Our team of architects, interior designers, and project managers work in harmony to deliver a seamless integration of design and execution. Guided by innovation, craftsmanship, and attention to detail, we redefine spaces through the language of form, light, and texture.
As part of the Balmain Paris fashion label, Balmain Paris Hair Couture has over 45 years of heritage in combining hair essentials with the latest catwalk trends. The collections are inspired by backstage secrets and mirror all a woman needs to create the ultimate catwalk inspired look. Over these 45 years, Balmain Paris Hair Couture established its legitimacy in the field of luxury.
J Beverly Hills was founded in 2004 by celebrity stylist Juan Juan and is a premier producer of Hair Care and Professional Colour products. Juan’s vision was to provide knowledge and resources for the stylist to establish themselves with an individualized perspective and approach in the ever-changing and competitive hair industry.
Sensory living goes beyond haircare—it’s a lifestyle that celebrates beauty, finds joy in life’s little moments, and treasures every experience. EAUde1974 isn’t just about hair, it’s a lifestyle brand. From haircare to body care and beyond, our thoughtfully crafted products are here to elevate your daily rituals with luxurious touches and sensory bliss.
Twice is based on mutual principles of beauty: the aesthetic of appearance and the beauty of the surrounding space. With a stylish interior and art objects, the concept of the salon is to provide clients with a multi-sensory experience that goes beyond basic beauty services. Twice strives to convey beauty through the sense of space and its splendor, in revealing and displaying the beauty of our guests.
Dedicated to perfecting the art of nail care, the studio specializes in the Russian manicure and pedicure technique, delivering precise, high-quality services that leave clients feeling pampered and confident. With an unwavering commitment to excellence, every visit is designed to be a seamless and elevated experience. Known as the “beauty cave,” the space offers a full range of head-to-toe services, thoughtfully curated to enhance natural beauty and uplift the spirit.
Laith Mahafza
Chief Executive Officer & Founder
House of Belgravia represents more than a brand; it embodies a vision built on innovation, integrity, and dedication to excellence.
Belgravia is more than a company to me — it’s a reflection of my vision, resilience, and relentless pursuit of excellence.
